Potential car price increases from new OMV duties in 2026 to keep new car demand strong in 2025: analysts
Anticipation of the 2026 Open Market Value (OMV) implementation is expected to drive car sales, particularly in Q4 2025, according to BIMB Securities. This potential price increase of 10-30% for locally assembled cars is incentivizing forward buying. Despite this, challenges remain, including global supply chain issues, rising living costs impacting consumer sentiment, and competition from Chinese manufacturers, especially in the EV market. Various investment banks predict 2025 total industry volume between 730,000 and 805,000 units, with May 2025 sales showing a year-to-date total of 316,737 units, a 5% decrease compared to the same period in 2024.