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Home Uncategorized Shell LiveWire champions Sabahan entrepreneur’s sustainability journey
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Shell LiveWire champions Sabahan entrepreneur’s sustainability journey

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Borneo Post Online
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AI Summary

Saila Saidie founded LJD Corporation, a Sabah-based social enterprise tackling waste management by empowering communities. LJD purchases plastic waste, particularly from informal collectors at the Kayu Madang landfill, and trains villagers to upcycle it into handcrafted accessories and eco-products. Collaborating with local communities and Universiti Malaysia Sabah, they utilize a circular model, repurposing even leftover materials. LJD's Sabah-inspired designs have reached international markets, and the center serves as a learning site for sustainable practices.

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