The Jelajah Sabah 2025, supported by the Ministry of Tourism, Culture and Environment Sabah, successfully promoted Sabah's tourism and cultural heritage. Norseti Setini Binti Stil and Mohd Syahrul Mansur won motorcycles as grand prizes. The event, organized by Discover Sabah Digital Sdn Bhd, featured cultural events and a VR experience of Kampung Balung Kokos, launched in Tawau by MP Datuk Lo Su Fui and concluded in Kota Kinabalu by Tindarama Datuk Joanna Datuk Kitingan.
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